Thursday, November 17, 2016

Looking Dorsum As Well As Looking Forward

The terminate of yr is a swell fourth dimension to consider what steps should nosotros accept to motion HUG Your Baby forward.  I thought you'd similar to run into this brief overview of the increment as well as evolution of The HUG!

Ten years agone I was working at SAS Health Care (Cary, NC) when HUG Your Baby was conceived. Early inwards the 2000s, HUG Your Baby was good received at several dozen nursing, doula, as well as lactation conferences; I authored 4 peer-reviewed articles; my husband, Jim, as well as I created an innovative, multicultural, as well as inclusive bring upward pedagogy video (now inwards its tertiary edition), which grew into merely about of the get-go online courses for birth, lactation as well as parenting professionals. It is difficult to believe that this HUG video has been purchased past times to a greater extent than than 4,000 parents as well as professionals, as well as that over 2,000 professionals cause got completed HUG Your Baby online courses!

Several years ago—when I retired from UNC Family Medicine, as well as Jim retired from Carolina Friends School—leadership from the Carolina Global Breastfeeding Institute at UNC-CH, enthusiastic nearly HUG Your Baby, helped me computer programme a yr of international teaching. During 2013-14 Jim as well as I took this computer programme to 14 countries, made 69 presentations, as well as translated HUG Your Baby materials into 7 languages. Today, professionals from Italy, the Netherlands, Australia, the Dominican Republic, Korea, as well as Nippon serve every bit HUG Your Baby reason representatives. This spring, inwards Durham, I was pleased to offering the get-go HUG Your Baby Train-the-Trainer course of report to participants from 4 countries.

HUG Your Baby continues to expand its outreach. This past times yr I presented HUG Your Baby ideas as well as strategies at the national Lamaze, ICEA, DONA, CAPPA, NAPNAP as well as Healthy Start conferences, every bit good every bit at the VA as well as NC province lactation conferences, as well as at the Carolina Global Breastfeeding Institute. Though nosotros returned this yr to learn inwards vi cities inwards Commonwealth of Australia as well as New Zealand, fiscal constraints required that I plough downward invitations to beak at, or submit an abstract to, a publish of other national conferences (e.g., WIC, American Nurses Association, Infant Mental Health Association, National Perinatal Association) as well as several international conferences, including the Midwives International Congress, the Food Security Network, as well as the Malaysian Breastfeeding Association.

Exciting outreach to national breastfeeding specialists is underway. New United Mexican States WIC has merely registered 250 lactation peer counselors into the "Roadmap to Breastfeeding Success". We promise to interrogation the deport on of this teaching on experienced professionals. 

Along amongst my national as well as international educational outreach, I am also bringing to a greater extent than attending to local needs. The North Carolina Women’s Hospital, which delivers 4,000 babies a yr inwards Chapel Hill, volition include the HUG video on its newborn channel every bit before long every bit all its postpartum nurses, childbirth educators as well as lactation consultants consummate the HUG online course. This autumn I began offering a home-based lactation consultant practice, inwards collaboration amongst Durham Women’s Clinic, every bit I essay to address an appalling lack of lactation back upward for parents discharged from Durham hospitals.

HUG Your Baby is also strengthening its bear witness base of operations through interrogation ongoing at several Tokyo universities, every bit good every bit at a half-dozen sites inwards the US. H5N1 multi-site report of a HUG Your Baby nursing schoolhouse module is underway at UNC-CH, Duke, as well as Johns Hopkins. UNC-CH Family Medicine Center is researching the deport on of including HUG Your Baby inwards its household unit of measurement doc residency training.

The presentations I give at conferences are thankfully well-received; however, organizations who computer programme these conferences increasingly cause got niggling or no budget for providing honoraria, move expenses, or complementary exhibit tables for their speakers. Especially surprising is the fact that merely about large, well-funded organizations  have expressed involvement inwards HUG Your Baby preparation as well as resources but inquire to distribute them, without compensation to us, nether their organization’s name.  

Every flake of income generated past times HUG Your Baby, LLC, goes into creating novel educational materials as well as projects (including designing the HUG app as well as reaching out to WIC programs, USA nursing schools, as well as hospitals). Jim as well as I cause got grown this trouble organisation ourselves, paying along the agency for a few hours’ help, hither as well as there, from graphic design, media, clerical, as well as information technology professionals.

So 1 "strategic plan" for this yr is to essay merely about funding for HUG Your Baby to comprehend move expenses to pertinent conferences, to hire a part-time individual (or persons) to assistance amongst outreach as well as marketing, as well as to develop the HUG app. Please allow us know if you lot cause got an thought of someone who powerfulness desire to partner amongst HUG Your Baby! Can't await to run into what 2017 volition convey our way!



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